If we asked our medical sales reps to choose one aspect of the workplace they treasure most, not all would say compensation. If this Glassdoor survey is anything to go by, about 77% of all employees prefer a strong company culture and mission over salary.

This blog explains how B2B job placement builds a healthy and resilient corporate culture.

Attracting Top-Tier Candidates

Business recruitment specialists who know what they’re doing not only draw top-tier talent to your company; they draw top-tier talent that is the right match for your company.

It’s important to partner with an award-winning recruiter with a proven track record spanning several years—even decades—because that’s the only way to attract candidates whose goals, values, and beliefs match your own.

Such employees contribute to a stronger company culture, attracting sales and networking opportunities, not to mention more employees who wish to be a part of that culture.

Harnessing Employer Branding

Employer branding reduces costs and contributes to a strong company culture, which is why it has become an intrinsic part of B2B talent acquisition in recent years. An employer brand includes positive relationships with current and previous employees, as they ultimately talk about your company and build its public image.

Below are some ways in which you can use this acquisition strategy:

  • Ask exiting and existing employees to leave a review on third-party sites like Glassdoor.
  • Ask them if they can provide testimonials for your company website.
  • Ask them if they’d like to leave a video testimonial for branding purposes.

A Check Mark on the Box Beside a Happy Face, Representing a Glowing Review

Starting with the Job Applications

You may receive many applications outside the candidate profiles forwarded through our professional placement services. As advocates for a strong corporate culture, we can’t help but encourage you to reply to those applications while interviewing our candidates.

You don’t have to invite them for an interview; a quick phone interview or short email to acknowledge their time and effort will also do the job. Being transparent at every level of the recruitment process contributes to a healthy company culture and employer brand.

Building a Stronger Company Culture in Long Island, NY

Create a stronger company culture at your company with our corporate talent acquisition strategies. There is more where all that came from; we have, after all, been doing it for the past 24 years.

Hire talent that you see eye to eye with and vice versa with an award-winning member of First Interview, the largest network of sales recruitment specialists worldwide.

Get in touch to start recruiting for a stronger corporate culture.